Jesurum Venezia 1870 Linen: Elevating Luxury in the Cruise Industry with Crystal
In the realm of luxury linens, one name reigns supreme: Jesurum Venezia 1870. With an illustrious history spanning over a century and a half, Jesurum has consistently set the bar for craftsmanship, quality, and timeless elegance in the textile industry. Their linens have graced the beds of royalty and adorned the tables for events for fashion icons like Dior and haute couture jewelers like Buccellati.
So, it was only natural that when we sought the finest bed linens for our esteemed guests aboard Crystal Serenity and Crystal Symphony, Jesurum 1870 was a clear choice. When paired with Crystal’s unparalleled luxury, Jesurum 1870 elevates the onboard experience to truly exceptional heights.
The Legacy of Jesurum Venezia 1870
If you are unfamiliar with the brand name, don’t be surprised. Even though the renowned Italian linen house has been crafting exquisite textiles since its founding in the late 19th century, the clientele has thus far remained very, very reserved. Ergo, if you are not a member of the Italian aristocracy, don’t have a superyacht or private jet, and don’t mingle with European royalty, you would be forgiven for not immediately recognizing the brand name.
Jesurum 1870 has honed its expertise in creating meticulously hand-embroidered linens and lace for a century and a half, becoming synonymous with elegance and quality in the process.
Today, Jesurum continues its legacy under new steerage. New owners and current CEOs Paola and Carla Cimolai took over the company with Carla’s husband, Filippo Olivetti, in 2021, breathing a breath of fresh air into the luxury bed linen company. While they insisted on keeping the intricate designs, traditional techniques, and timeless elegance that have made their brand so famous, the trio wanted to explore new, contemporary ideas. The idea being that the high quality, high thread count linen will not only grace the tables of aristocrats, royalty, and discerning customers worldwide but become cherished heirlooms passed down through generations, embodying a legacy of Italian craftsmanship and artistry.
"The partnership between Jesurum 1870 and Crystal makes complete sense. Together, we fuse our know-how, dedication, and innovation of the art of Venetian embroidery with the excellence at sea that has made Crystal a household name for over three decades. It is an honor for us to work with such a prestigious brand as Crystal." - Paula Cimolai, CEO Jerusum 1870
Jesurum’s linens are synonymous with uncompromising quality. Only the finest raw materials, such as pure Egyptian cotton and sumptuous silk, are chosen for their products. These materials undergo rigorous inspections to meet Jesurum’s and Crystal’s exacting standards. The result is a range of textiles that are not only luxuriously soft but also exceptionally durable, standing the test of time and maintaining their pristine beauty. And clearly, the best, if not only, choice for the relaunch of our cruise line in summer 2023.
Artistry Beyond Compare
What truly sets Jesurum Venezia 1870 apart is its devotion to the art of embroidery. Each piece is a canvas for artisanal expression, showcasing meticulous detailing that tells a story of tradition and craftsmanship. Whether it’s delicate lacework or elaborate patterns, Jesurum’s embroidery elevates its linens to works of art. Naturally, this attention to detail was top of mind when choosing the bespoke cotton sheets for Crystal’s cruise ship bedding collection.
So, what does all this mean for your actual onboard experience? As your dedicated butler guides you through your opulent suite, your attention is instantly drawn to the bright, bold design on the beautiful cotton blend bedding. It doesn’t take long to realize the difference after your first night’s sleep on board – slipping into these exquisite cotton sheets offers a night’s rest unlike any other you’ve likely encountered. It’s worth noting that Crystal’s medium-firm customized mattresses are uniquely crafted for your comfort, leaving you with no reason to linger in bed when there’s a whole world to explore, whether you’re in Alaska or Australia! This is what we mean when we say you’re perfectly at home with Crystal. This is the level of comfort that you enjoy at home, only better.